xbox recently released its new forza motorsport 3 car game in sweden. it now teams up with cool sneaker brand gram for the lovely days charity initiated by fryhuset, an organisation that stimulates youth to partake in creative activities. today from 9am [cet], three pairs of uniquely hand-painted gram sneakers by artist daniel fahlström will be auctioned on e-bay!


click [here] to make your bid.


click [here] to make your bid.


click [here] to make your bid.

gram’s s/s 10 shoe collection allows you to dress up or dress down while retaining that je ne sais quoi-style factor. next to a fresh series of sneakers, the swedish brand adds dress shoes with an artsy twist. gram is available at selected stores across the planet, including villains vault [san francisco], tenue de nîmes [amsterdam] and nano universe [tokyo].

© gram

fashion designer annika berger teams up with sneaker brand gram. the limited-edition collection consists of four styles in denim and suede, fusing the designer’s signature patterns with gram’s sophisticated materials and craftmanship. the collection will be available from mar 27 at selected stores across the planet, including shine [hong kong], doshaburi [barcelona] and the gram online store.




© skyward

denim-inspired and extrapolating it into an urban lifestyle all its own. new concept store tenue de nîmes clearly is on a mission. it features a concise selection of quality denim brands and additional fashion items, including ijin material, worn by, japan’s momotaro and gram. location: elandsgracht 60 [centrum].

© joachim baan